- TUITION FEES UK – £13,500 / EU, US & INTERNATIONAL – £16,500
- DURATION 1 Year or 16 months (full-time) / 2 Years (part-time)
- START DATES September & January
- ACCREDITATION Richmond University QAA / Middle States Commission of Higher Education (US)
- LOCATION Kensington Facility
- SCHOLARSHIPS AVAILABLE Find out more >>
Master of Business Administration (MBA): Marketing
This MBA with a specialisation in marketing will equip you for a high-flying career. You will develop your strategic business skills, as well as your mastery of marketing, and gain one of the most respected degrees in the world.
Based at our Kensington facility, the Richmond MBA: Marketing is offered on a full-time, 12 or 16 month basis or part-time over two years on a flexible, day-time schedule. Both programmes can be started in September or January.
“Business only has two functions – marketing and innovation”
– Milan Kundera
Top reasons to study this programme:
- Gain an MBA with a specialisation in marketing
- Develop your ability to manage strategically both a business and teams within the workplace
- Combine the best of American business education through case studies with UK focus on rigour and process
- Apply business principles to real-life situations through case studies and projects
- Experience an integrated internship which will prepare you for a future business career in marketing
Richmond’s 60 second challenge
MBA student Rachel is first up to take the Richmond 60 second challenge. Rachel will answer questions about the MBA programme and why she chose to study at Richmond, The American International University in London.
Download programme brochure
Flick through and download our MBA brochure to find out more about the programme, integrated internships & unique career opportunities.
“You will have the opportunity to be inspired by professors who combine an academic career with industry expertise as well as senior guest speakers from different backgrounds such as finance, technology and NGO’s. Working in small groups, we encourage a dialogue to critically reflect on trends and developments in the business world.”
– Dr Greg Gannon, Director for the MBA Programme
“The Richmond MBA programme challenges students to think critically about pressing business issues. Students gain hands-on experience through site visits, learning about business both inside and outside the classroom.”
“The professors I had were absolutely wonderful and full of knowledge – one of the things I liked most of all about Richmond. Being actual industry professionals, their approach is very much applied. This was really important to me. As someone who wishes to pursue strategies as a career, the professors helped me understand how varied the knowledge I need actually is. The teaching groups are so small, each student gets full attention; it is possible to learn so much more. I really liked the fact that Richmond has two campuses; one in Kensington and one in Richmond, I felt I had lots of choices, variety and opportunities; I see my future in London because of this. Studying at Richmond University was a great experience.”
“My reasons for undertaking a Richmond MBA were to develop skills in corporate finance. The course covered relevant subjects in finance, project management, economics, entrepreneurship and global marketing strategy. The benefit of the Richmond MBA is that it provides a set of tools that can be used for data analysis and decision making. I would recommend the Richmond MBA as a valuable learning experience. It encouraged me to think strategically and apply learning outcomes that have improved my professional capability.”
“Moving to London to complete my MBA was a once-in-a-lifetime-experience. The Richmond University MBA program challenges students to think critically about pressing business issues in a fast-paced global market. Students gain hands-on experience through prestigious guest speakers and site visits – and have the opportunity to learn about business through a diverse lens of perspectives – both inside and outside the classroom. It is through the program’s inimitable learning opportunities, extensive team-building exercises, and critical thinking requirements that I am well-equipped for my next corporate position.”
“I would never regret choosing Richmond’s MBA program. Since day one, I had the chance of working with experienced professors who guided us through the different modules stimulating our critical and creative thinking thanks to a study-case approach. Thanks to the small size of groups, it was easy to interact, taking part in this active learning process where we received many different inputs that helped me develop new skills to better position myself in the job market.
Special mention also to the kind staff of the career canter for supporting us young professionals in our career path creating networking opportunities and providing mentorship.”
“One of the most valuable lessons that I learned while enrolled in Richmond’s MBA programme, was the importance of learning to work with individuals from different backgrounds. Getting first-hand experience to work with people from all parts of the world opened up my network to include contacts that I would have never gained with the other programmes I applied to. Richmond’s MBA programme also invited guest speakers to tell us of their professional journeys. It was inspirational and informative; and was once again another opportunity to obtain professional connections.”
“I can honestly say that applying to and attending Richmond was one of the best choices that I have ever made. I accidentally came across the university looking for a school within the United States, but later realised that the experience, the professional network built and the events later in my life could only have started from Richmond.
In the MBA program I learned how to magnify my strengths and truly gain an international perspective in Business. Focusing on marketing, I met professor Nastaran who challenge our MBA program to be clear, consistent and creative; all of which have stuck with me through my career thus far.
After graduation, I joined on full time with the company I did my internship with called Anything But Salads, a raw vegan health and organic company located in Hong Kong, China. I joined this company as a Chief Marketing Officer, where I leveraged my skillset learned from the MBA program. Honestly every module contributed to my success within the company. Ranging from international marketing concepts such as creating a strategy for ‘go-to-markets’, project management working with various teams, corporate finance and organizational management. I had then an option to either stay with the newly acquired firm, explore Hong Kong for more opportunities or start my own venture.
I am currently consulting individuals and SMEs, helping them with positioning on the global marketplace. I highly suggest any prospect students to not miss the opportunity to attend this resourceful university. Live, learn and everything in between.”