The MA in Luxury Brand Management offered in partnership with Condé Nast College is a one year full time intensive programme taught at our Kensington campus. The master is designed in a way that students develop the management, marketing and entrepreneurial skills to explore an exciting career in luxury goods, services and fashion brand management.
Drawing from real time insights of industry experts, in collaboration with Condé Nast College, Richmond’s MA Luxury Brand Management focuses on emerging trends in luxury brands, marketing strategy and management case studies, delivered in an interactive classroom environment. It provides inspirational lectures from notable alumni and luxury brand industry professionals as well as a chance to visit luxury brand headquarters and fashion houses in London.
As students progress through the course they will undertake advanced modules that include luxury product design and branding, alongside identifying future trends that may influence the luxury marketplace.
This programme focuses on practical assignments such as writing industry reports, business plans, case studies, as well as offering internship opportunities with various luxury brands. The programme aims to support students to enhance commercial skills and entrepreneurial talent while developing their business acumen, analytical thinking and leadership skills.
Top 5 reasons to study this programme:
- Access to industry talks at Condé Nast College (past speakers have included Victoria Beckham, Tory Burch and Tommy Hilfiger)
- Workshops at Condé Nast College
- Access to the Condé Nast College library, which includes British, American and Italian Vogue archives
- Contribute to the student-owned Fashion society
- Take a luxury brand internship and join a community of successful alumni (Gaia Trussardi, Jesse Smith, etc.)
Industry Guest Speakers
Lise is one of the cofounders and the CMO of the Art and Tech startup Feral Horses, recognised by the Financial Times, Google and leading European policy makers as one of 100 digital pioneers in Europe. She also gives guest lectures at Regent’s University, Christie’s Education, and Condé Nast College of Fashion & Design for undergraduate and postgraduate students specialised in entrepreneurship, luxury brand management, and the art market. At the moment her main interests include new art collecting trends, blockchain applications to the art market and the ways millennials interact and want to interact with art.
Daniel is a passionate, results driven Director with a 25-year track record of achievement within branded wholesale, eCommerce and retail fashion businesses. Experienced in diverse environments including large public companies, small private businesses and venture capital backed buy-outs. Achievements driven by strengths in leadership, global sales and marketing experience, negotiation skills, operations control, ability to build relationships, inherent performance culture, hands on approach to problem solving and coaching / team development.
Atousa has worked exclusively for various luxury brands including Purdey, Aquascutum, Tiffany, Ede and Ravenscroft. She currently works in PR and as an event manager with clients such as Ferragamo, De Grisogono, Max Mara, Bugatti, Canali, Etername, Bogossian, Richemont, openplan, Huntsman, Holland and Holland.
Rebecca Robins is Chief Learning and Culture Officer for Interbrand. She is based in London and works with Interbrand’s global network of offices. Rebecca heads up the Interbrand Academy and is Global Luxury Sector lead.
Rebecca has extensive experience in branding, having worked with a diverse range of clients across a number of industries. She also has specialist expertise in all aspects of the language that brands use, from brand naming to tone of voice. Rebecca has worked in both the New York and London offices of Interbrand.
MA in Luxury Brand Management provides students with key strategic marketing and management skills, with specific focus on delivering knowledge in luxury brand management, branding, positioning, audience and market segmentation, new product launches and the acquisition of marketing channels.
An opportunity to apply theory into practice through your selected dissertation or research project and get the full support of your personal tutor as well undertaking internships.
The partnership with Condé Nast College provides students with additional study material, accessible through their network of affiliate publications such as Vogue, Condé Nast Traveller, Tatler, Brides, Vanity Fair, and GQ.
Luxury brands management, retail and fashion management, hospitality and F&B
MBA, PhD, Parsons School of Design – New York, Central St Martins -UAL, London Business School, LSE, etc…
We offer career support and advice through our Careers & Internships Office that will assist and guide you in your study choices to make sure you stand out from the crowd when you graduate. Through internships you will gain business acumen, beneficial work experiences and transferable skills which will give you a competitive advantage in a fast-paced working environment.
A first degree in any discipline with a minimum classification of 2.2 (Lower Second Class Honours) or its international equivalent
Please refer to our Postgraduate How to Apply page for details on English Language requirements.