Tuition Fee
£21,000 (UK/EU, INTERNATIONAL)
$30,450 (US)
Programme Overview
The MA in Luxury Brand Management offered in partnership with Condé Nast College is a one year full time intensive programme taught at our Kensington campus. The master is designed in a way that students develop the management, marketing and entrepreneurial skills to explore an exciting career in luxury goods, services and fashion brand management.
Drawing from real time insights of industry experts, in collaboration with Condé Nast College, Richmond’s MA Luxury Brand Management focuses on emerging trends in luxury brands, marketing strategy and management case studies, delivered in an interactive classroom environment. It provides inspirational lectures from notable alumni and luxury brand industry professionals as well as a chance to visit luxury brand headquarters and fashion houses in London.
As students progress through the course they will undertake advanced modules that include luxury product design and branding, alongside identifying future trends that may influence the luxury marketplace.
This programme focuses on practical assignments such as writing industry reports, business plans, case studies, as well as offering internship opportunities with various luxury brands. The programme aims to support students to enhance commercial skills and entrepreneurial talent while developing their business acumen, analytical thinking and leadership skills.
Top 5 reasons to study this programme:
- Access to industry talks at Condé Nast College (past speakers have included Victoria Beckham, Tory Burch and Tommy Hilfiger)
- Workshops at Condé Nast College
- Access to the Condé Nast College library, which includes British, American and Italian Vogue archives
- Contribute to the student-owned Fashion society
- Take a luxury brand internship and join a community of successful alumni (Gaia Trussardi, Jesse Smith, etc.)
Industry Guest Speakers
Lise Arlot
Lise is one of the cofounders and the CMO of the Art and Tech startup Feral Horses, recognised by the Financial Times, Google and leading European policy makers as one of 100 digital pioneers in Europe. She also gives guest lectures at Regent’s University, Christie’s Education, and Condé Nast College of Fashion & Design for undergraduate and postgraduate students specialised in entrepreneurship, luxury brand management, and the art market. At the moment her main interests include new art collecting trends, blockchain applications to the art market and the ways millennials interact and want to interact with art.
Daniel Morris
Daniel is a passionate, results driven Director with a 25-year track record of achievement within branded wholesale, eCommerce and retail fashion businesses. Experienced in diverse environments including large public companies, small private businesses and venture capital backed buy-outs. Achievements driven by strengths in leadership, global sales and marketing experience, negotiation skills, operations control, ability to build relationships, inherent performance culture, hands on approach to problem solving and coaching / team development.Atousa Jam
Atousa has worked exclusively for various luxury brands including Purdey, Aquascutum, Tiffany, Ede and Ravenscroft. She currently works in PR and as an event manager with clients such as Ferragamo, De Grisogono, Max Mara, Bugatti, Canali, Etername, Bogossian, Richemont, openplan, Huntsman, Holland and Holland.Gaia Trussardi
Gaia Trussardi is Rebecca Robins
Rebecca Robins is Chief Learning and Culture Officer for Interbrand. She is based in London and works with Interbrand’s global network of offices. Rebecca heads up the Interbrand Academy and is Global Luxury Sector lead.Modules Breakdown
Core Modules & Electives
Fall Semester (12 Credits) |
Global History of Luxury |
Strategic Luxury Brand Management |
Consumer Culture Theory and Insight |
Spring Semester (12 Credits) |
Advertising, PR & Sponsorship |
Emerging Market Trends |
Plus one of the following: |
Luxury Product and Service Design |
Management Negotiation |
Digital and Social Media Management |
Entrepreneurship and Project Planning |
Summer Semester (12 credits) |
Internship with Market Strategy Report |
OR |
Extended Market Strategy Report |
* subject to availability |
Entry requirements
A first degree in any discipline with a minimum classification of 2.2 (Lower Second Class Honours) or its international equivalent
English Language Requirements (Non Native English Speakers)
Please refer to our Postgraduate How to Apply page for details on English Language requirements.
Programme Fact Sheet
Useful links
For further info contact the Programme Director:
Nastaran Norouzi Richards-Carpenter
MA in Luxury Brand Management Programme Leader
Richmond UniversityWhat our students say
I believe that this Luxury Brand Management program is the best thing I could have done to better my future. Having the partnership with Condé Nast College really opens up doors for the MA students. We are taught valuable lessons and knowledge we can take with us into the fashion industry and on to other career paths!
While looking for masters’ programmes on luxury management, my aim was to study in a university which does not focus only on one aspect of luxury – fashion. Richmond was just the answer I was looking for since the programme here covers luxury industry holistically. Studying with students from diverse cultures has opened up new dimensions and has taught me to adapt in a multicultural environment. The varied modules and assignments are preparing us to think and research independently and are also helping us build and polish our team building and communication skills.
The lecturers are extremely knowledgeable along with being motivating and inspiring. This programme is not just academic in nature, it is equally applied, giving us hands-on experience on the working of a luxury industry. Simultaneous to studying theories, we are also getting opportunities to connect with the industry leaders. The partnership of Richmond with Conde Nast College of Fashion has opened up doors for us to the luxury industry and is also helping us prepare for our future careers – be it working for a well-known brand or opening up our own enterprise.
I picked this University due to its accreditation and reputation and this programme because I plan to combine my undergraduate degree (multimedia journalism) with fashion marketing.
It has been an amazing experience so far , I’m fascinated by the way this course is being taught and how it’s elaborated with the field trips and workshops.
Where to find us
Kensington Campus
1 St. Alban’s Grove
London
W8 5PN
England
Telephone: +44 (0) 20 7368 8500
