Luxury Brand Management

In association with Conde Nast College of Fashion & Design

Gain an MA like no other with this Luxury Brand Management programme offered exclusively in partnership with Condé Nast College of Fashion & Design. This fusion of management skills with unrivalled access to the media industry and guest speakers will provide a myriad of career paths within this exciting, fast-paced industry.

“Let me be surrounded by luxury, I can do without the necessities!”

– Oscar Wilde

Top reasons to study this programme:

Attend inspirational guest lectures at Condé Nast College of Fashion & Design
Acquire practical and applicable business skills
Join a community that includes successful alumni like Gaia Trussardi
Find internships with large luxury brands with our support
Contribute to the student-run Richmond Fashion Society’s magazine, videos and shows
Gain a degree from the UK and the US with one programme and enhance your career opportunities

Our MA Luxury Brand Management students have the exciting opportunity to join the Condé Nast College of Fashion and Design annual trip to New York, the fashion capital of the world and receive an invitation to go to the London Fashion Week.

Key facts

TUITION FEES UK – £21,000 / EU, US & INTERNATIONAL – £21,000
DURATION 1 Year or 18 months (full-time) / 2 Years (part-time)
START DATES September & January
ACCREDITATION Richmond University QAA / Middle States Commission of Higher Education (US)
LOCATION Kensington Facility
SCHOLARSHIPS AVAILABLE Find out more >>

What makes Richmond special?

Explore what we offer with the help of some of our Master’s students who share their experiences. We give something unique, as the only UK University offering all students a UK and US degree with one programme, providing diversity, choice and freedom.

About the programme

Our MA in Luxury Brand Management provides students with key strategic marketing and management skills, with specific focus on delivering knowledge in luxury brand management, branding, positioning, audience and market segmentation, new product launches and the acquisition of marketing channels.

Not only that but you will also gain two degrees, one from the UK and one from the US, opening up career doors on both sides of the Atlantic and internationally.

Real time insights of industry experts bring theory to life, with the help of Condé Nast College of Fashion & Design. Explore emerging trends in luxury brands, marketing strategy and management case studies, delivered in an interactive classroom environment. A regular speaker programme provides inspirational lectures from notable alumni and luxury brand industry professionals (from organisations such as Chanel) as well as a chance to visit luxury brand headquarters and fashion houses in London. Anna Wintour, Stella McCartney and Victoria Beckham are just some of the international fashion and celebrity icons who have taken part in the speaker programme.

The partnership with Condé Nast College also provides students with additional study material, accessible through their network of affiliate publications such as Vogue, Condé Nast Traveller, Tatler, Brides, Vanity Fair, and GQ, with access to the Vogue archive and a tour of Vogue House.

Our MA Luxury Brand Management students also have the exciting opportunity to join the Condé Nast College of Fashion and Design annual trip to New York and Paris and receive an invitation to go to London Fashion Week as well as guest membership at L’Escargot, a private members’ club in Soho.

What you will study

This programme focuses on practical assignments such as writing industry reports, business plans, case studies, as well as offering internship opportunities with various luxury brands. The programme aims to support students to enhance commercial skills and entrepreneurial talent while developing their business acumen, analytical thinking and leadership skills.

As students progress through the course they will undertake advanced modules that include luxury product design and branding, alongside identifying future trends that may influence the luxury marketplace.

An opportunity to apply theory into practice is also provided through your selected dissertation or research project where you will get the full support of your personal tutor.

Fall Semester

Contemporary Perspectives in Luxury Business
Strategic Brand Management
Consumer Culture Theory and Insight

Spring Semester

Advertising, Public Relations, and Sponsorship
Emerging and Future Industry Trends

plus ONE elective

Luxury Product and Service Design
Management and Negotiation
Entrepreneurship and Innovation Management
Marketing in a Digital World
Marketing Ethics and Sustainable Business
Celebrities, Marketing and the Media
Fashion, Luxury Brands and the Media

Summer Semester

plus EITHER

Internship with Professional Research Project

OR

Extended Professional Research Project

Entry requirements

At Richmond our postgraduate degree programmes, which are based on the US educational approach, are available as 1 year (full-time) or two year (part-time) options with some programmes offering even more flexibility.

The entry requirements for all postgraduate programmes at Richmond are the same, regardless of your chosen study option.

Academic Entry Requirements

Please note, this programme has lower postgraduate entry requirements than our other Masters programmes.

UK first Degree minimum second class honours (2.2)
US Degree with a minimum CGPA of between 2.5 and 3.0
or international equivalent
Academic Interview

*All other equivalent eligible transfer credits will be determined by Admissions.

English Language Entry Requirements

For more information on English Language Requirements visit our How to Apply webpage.

Fees & funding

Postgraduate tuition fees for students starting their programme this academic year can be found in the table below.

	UK / EU / International / US
	2022/2023
MA Luxury Brand Management	£21,000

(Hint: Scroll left & right to view the full table)

For more information visit our Tuition Fees & Funding webpage.

UK/EU Scholarships

International Scholarships

US Scholarships

Employability

We offer career support and advice through our Careers & Internships Office that will assist and guide you in your study choices to make sure you stand out from the crowd when you graduate. Through internships you will gain business acumen, beneficial work experiences and transferable skills which will give you a competitive advantage in a fast-paced working environment. Work while you study across 5 continents through our partners Connect123 and CRCC Asia with destinations in Spain, Argentina, South Africa, China, Japan, Vietnam and Australia.

Career Paths
Luxury brands management, retail and fashion management, hospitality and F&B

Further Education
MBA, PhD, Parsons School of Design – New York, Central St Martins -UAL, London Business School, LSE

Optional accredited internship

The Internship Programme at Richmond integrates industry knowledge with real working experience. Students will be challenged to relate course projects to the workplace, make contacts which may prove valuable to their future employment prospects, and gain confidence in their capabilities, creativity and communication skills. Internships are designed to be both demanding and rewarding. The internship will provide an opportunity to better understand the marketplace, using the skills learned on courses in a real-world setting, as students produce an assessed record of their experiences.

A broad education of this kind equips graduates for a wide range of careers internationally, while enabling them to develop specialist expertise in areas of particular interest.

How to apply

You can apply for Postgraduate study using our online application form.

Whilst most of our courses do not set an exact deadline for applications, you are advised to apply early to secure your place and organise any sponsorship or funding.

Visit our How to Apply webpage for more information regarding Entry Requirements, admissions processes and to start your application.

What our students say

“The Luxury Brand Management programme is the best thing I could have done to better my future – the partnership with Condé Nast College of Fashion & Design really opens up doors. We are taught valuable lessons and can take the knowledge with us into the luxury industry or on to other career paths!”

Abigail BealsLuxury Brand Management - MA

“The lecturers are extremely knowledgeable, along with being motivating and inspiring. This programme is not just academic in nature – it offers hands-on experience of working in the luxury industry. I found an internship with a great agency, Eco-Age that helps companies with their marketing and sustainable strategies. And the partnership with Condé Nast College of Fashion & Design opens up doors – you get opportunities to connect with industry leaders.”

Shubhangi KothariLuxury Brand Management - MA

“I picked this University due to its accreditation and reputation and this programme because I plan to combine my undergraduate degree (multimedia journalism) with fashion marketing.

It has been an amazing experience so far , I’m fascinated by the way this course is being taught and how it’s elaborated with the field trips and workshops.”

Assil RahouliLuxury Brand Management - MA

“Through the partnership with Condé Nast, every week Industry speakers are invited who I never dreamed I’d have the opportunity to interact with and ask questions, such as Anna Wintour. In addition the sessions with guest lecturers help you develop skills, sharpen techniques and guide you through the entire course, especially if you’re trying to find a job or internship. Most importantly, you’re offered experiences you wouldn’t get with other universities.”

Diana Younes MansourLuxury Brand Management - MA

Guest Lecturers

Lise Arlot

Lise is one of the cofounders and the CMO of the Art and Tech startup Feral Horses, recognised by the Financial Times, Google and leading European policy makers as one of 100 digital pioneers in Europe.

She also gives guest lectures at Regent’s University, Christie’s Education, and Condé Nast College of Fashion & Design for undergraduate and postgraduate students specialised in entrepreneurship, luxury brand management, and the art market.

Atousa Jam

Atousa has worked exclusively for various luxury brands including Purdey, Aquascutum, Tiffany, Ede and Ravenscroft. She currently works in PR and as an event manager with clients such as Ferragamo, De Grisogono, Max Mara, Bugatti, Canali, Etername, Bogossian, Richemont, openplan, Huntsman, Holland and Holland.

Captain Simon Love

Simon is Master of two Cunard luxury cruise ships, Queen Victoria and Queen Elizabeth. He is responsible for the safety of guests and crew, and is leader of the ships’ senior management team.

Daniel Morris

Daniel is a passionate, results driven Director with a 25-year track record of achievement within branded wholesale, eCommerce and retail fashion businesses. Experienced in diverse environments including large public companies, small private businesses and venture capital backed buy-outs.

Achievements driven by strengths in leadership, global sales and marketing experience, negotiation skills, operations control, ability to build relationships, inherent performance culture, hands on approach to problem solving and coaching / team development.

Rebecca Robins

Rebecca is Chief Learning and Culture Officer for Interbrand. She also heads up the Interbrand Academy and is Global Luxury Sector lead.

Rebecca has extensive experience in branding, having worked out of both the US and Europe. She is co-author of the book Meta-luxury: Brands and the Culture of Excellence, a prolific writer and conference speaker, having recently spoken at the New York Times Luxury Summit.

Gaia Trussardi

Gaia Trussardi is Creative Director of the Trussardi Group.

You can read all about Gaia’s recent guest lecture on our News page.

Register for a 1-2-1 consultation with a programme academic >>

Learn more about our Postgraduate degrees, scholarship opportunities and career prospects.

Programme news

“We’re delighted to offer this new BA programme from September 2020, which provides students with the skills they need to succeed in the dynamic world of digital communication and social media. This flexible, versatile, and rigorous programme seeks to future-proof graduates for the intellectual and professional opportunities offered by new technology.”
– Dr. Sam Brooker, Programme Leader

Contact Dr. Sam Brooker

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Abigail BealsLuxury Brand Management (MA)

Shubhangi KothariLuxury Brand Management (MA)

“I picked this University due to its accreditation and reputation and this programme because I plan to combine my undergraduate degree (multimedia journalism) with fashion marketing.

It has been an amazing experience so far , I’m fascinated by the way this course is being taught and how it’s elaborated with the field trips and workshops.”

Assil RahouliLuxury Brand Management - MA

“Guest speaker and specialist sessions with Condé Nast are truly complementary to my studies of Luxury Brand Management. Condé Nast College shows us the real side of luxury and helps to deepen our knowledge. In addition, Richmond courses are very hands-on with loads of case studies.”

Max SchmittLuxury Brand Management (MA)

Diana Younes MansourLuxury Brand Management (MA)

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