UCAS CODES: 4 Years – 4A36
Degree
BA (Hons)
UK & US Degree
Start Date
September
January
Tuition Fees
UK – £9,250
EU, INT & US – £17,500
Scholarships
Option to fast-track your degree: complete the UK/US four-year degree in three years.
Richmond is the only university in the UK where the degree programmes are based on the US educational approach, which takes four years to complete. However, with our new programme structure students can complete it in three years. Applicants can leverage their A Levels or equivalent qualifications to fast-track their degree, often completing it in just three years. For example, UK A Levels grades BBC-BBB and above are counted as credits for the first year of the degree. Please check the Entry Requirements section for more information.
With our unique American liberal arts and UK combined approach to teaching, our undergraduate degrees ensure students receive a well-rounded learning experience, nurturing critical thinking, effective communication, and problem-solving skills. Students explore diverse perspectives and develop a broad understanding of the world, preparing them for a variety of career paths.
Students will take the following degree paths based on their previous qualifications achieved. There are three different paths to achieve the degree.
Are you passionate about exploring the impact of art and visual culture on society? Our BA (Hons) Arts and Visual Cultures programme at Richmond American University London offers an in-depth journey through the history, theory, and contemporary practices of visual culture, equipping you with the skills to critically engage with and contribute to the creative industries.
You will gain a deep understanding of visual culture, media, and communication, introducing you to the evolution of visual forms and their impact on society. You will also be able to pair theory with practical applications, allowing you to start honing your creative skills.
In the American liberal arts tradition, you’ll choose courses from across various subject disciplines. This multidisciplinary approach ensures you develop a well-rounded perspective, sharpening your critical thinking and analytical abilities, which are essential in the modern job market. It also enriches your personal and intellectual development, fostering a deeper understanding and appreciation of visual culture.
As you progress through the programme, delve deeper into global and contextual aspects of visual culture, providing a comprehensive understanding of how visual arts shape and are shaped by different cultures. Designed to allow you to explore the power of narrative and media in contemporary visual practices. You’ll also use advanced research techniques, equipping you with the tools necessary for academic inquiry and professional analysis. The curriculum further includes service-learning courses fostering a sense of global responsibility and leadership.
Your final year is all about specialisation and preparing for a professional career. You’ll tackle Contemporary Issues in Art and Visual Cultures and explore global perspectives with International Cinema. Creative Collaboration offers a hands-on experience, simulating London’s real-world creative and cultural industry projects. At the same time, your Senior Project—a double credit course—is the capstone of your academic journey, allowing you to showcase your expertise in a self-directed research or creative project.
With its world-renowned museums and art galleries, London is an extended classroom, allowing you to experience the eclectic array of art first-hand. Field trips across the UK and Europe further broaden your perspective, exposing you to diverse artistic traditions and practices.
Throughout history and across cultures, humans have translated and projected their natural, social and religious environments into images and artefacts. This course explores the making, display, meaning and impact of images and artefacts within specific cultural and societal settings up to the end of the nineteenth century. It focuses on analysing objects, artefacts, images, photography, film, advertising and fashion that shape our knowledge of the past and the present. Students examine the nature of art history and visual culture, learn principles of visual analysis and semiotics, and discuss Canon, Tradition, Perceptions and Representations. Learning is integrated with specialist guest lectures and visits to London museums, galleries and archives.
Practical introduction to contemporary media production through creating a podcast, a short film and a photographic essay. Focus on photography, audio and video recording and editing using industry-standard hardware and software. Students build practical skills and creativity across visual and sonic media, study the history of visual and sonic media alongside contemporary professional work, and use strategies such as media skills audits to plan practical work.
Comprehensive introduction to the evolution of mass media and communication from print and broadcast to the internet, social media and AI. Covers production and consumption across advertising, public relations, journalism, television, film, music and gaming. Addresses contemporary issues with recent events, applying tools and theories to develop media literacy, including complex topics such as media ownership.
Explores film as a medium across cultural and historical contexts, from the first projections in the late nineteenth century to online distribution today. Using noteworthy films, the course introduces key film theories and concepts and examines how ideologies and meanings are embedded in the medium.
Develops critical research and writing skills for academic and professional settings. Focuses on good scholarship and academic practice required across university study and professional environments. On completion, students confidently use resources to produce well-researched writing that demonstrates critical engagement with a self-selected topic.
Provides theoretical and practical understanding of communication within and between cultures to build cohesion and address division. Builds awareness of complex cultural identities and introduces theories of International Communication with practical applications in case studies, simulations and project work.
Surveys ancient cultures from the Bronze and Iron Ages, exploring how politics, religion, art, trade and beliefs shaped societies. Develops critical engagement with primary and secondary sources to understand state formation, empires and identity. Emphasises trade networks and cross-cultural interactions and builds historical analysis skills.
Introduces key skills for contemporary filmmaking. Students work as a crew, using video cameras, tripods and professional editing software to produce short videos responding to briefs that cover different aspects of production. Noteworthy examples illustrate the breadth of practice and introduce relevant theoretical concerns.
Introductory Korean language and culture with emphasis on oral communication in everyday situations and contemporary South Korean society. Covers Hangul, pronunciation, vocabulary and essential speech patterns, and explores popular culture to connect language and culture.
Introduces development studies and explains the existence and persistence of a Poor World within the international order. Addresses issues affecting the Poor World and relations within and between Poor and Rich Worlds. Reflects on theories of development, legacies of colonialism and wider social, political and economic themes.
Foundational study of the entrepreneur as an agent of change. Covers the role of entrepreneurs, history of entrepreneurship and personal dynamics. Introduces idea generation, evaluation and execution, and types of entrepreneurship including apprenticeship, innovative, corporate, franchisee and social. Examines entrepreneurial ecosystems. Emphasises active learning through cases, simulations and practical exercises.
Foundational understanding of business operations and how organisations reach target markets. Explores core management principles and marketing strategies to create value and build profitable customer relationships.
Foundation in the global fashion industry and related careers. Introduces marketing theory, analysis of fashion customers, branding, marketing mix, market research and trend analysis, and explores ethical and sustainable practices in fashion.
Introduces major areas of psychology through empirical research and theory. Covers methodology and key areas including biopsychology, brain function, sensation and perception, evolution, development, personality, memory, consciousness, stress, psychological disorders, language, learning and social psychology.
Introduces data analytic cycles and their role in analysis. Explains why data matters, types of data, and statistical metrics and parameters to describe patterns and behaviour. Uses tools to explore and analyse data and the statistical processes underpinning analysis, with debates on ethical, sustainability and social implications.
Covers descriptive statistics, probability, random variables and expectations, Binomial and Poisson distributions, Normal distribution, sampling distributions, estimation and hypothesis testing for means and proportions (up to two populations), Chi-square tests, one-way ANOVA and F distribution, linear/multiple/non-linear regression and non-parametric methods. Includes SPSS labs with applied work produced in SPSS.
Addresses climate change, ozone depletion, acid rain, pollution, population and energy issues, land and water issues, and environmental ethics from scientific, economic, socio-political and ethical standpoints. Develops awareness of problems and solutions, emphasising interrelatedness and personal environmental identity.
Introduces Earth System Science concepts, the Earth’s origins and evolution, and interactions among atmosphere, oceans, biosphere and lithosphere. Provides a basis for understanding natural systems and human impacts, with emphasis on global warming, biodiversity, energy and sustainable development.
Examines ecological principles and applications to conservation. Explores population dynamics, species interactions, ecosystems, biodiversity and drivers of decline and extinction. Addresses habitat destruction, climate change, invasive species and conservation strategies at multiple scales through case studies.
Fundamentals of object-oriented programming: variables, objects, classes; control flow and loops; functions and procedures; object interaction and inheritance. May include specialist topics such as mobile application programming.
Explores relationships between biology and behaviour. Topics include the nervous system, brain, emotion, vision, attention, sleep, motivation and psychopathology, and ethical issues in neuroscience research.
Plus two Level 5 electives from across the curriculum. These can be selected to support a minor outside your subject discipline.
Examines museums and galleries, their roles and functions as meaning-making enterprises. Combines lectures with visits to museums, galleries and heritage sites to engage with objects and displays and to learn about curatorship, education, conservation, management and design. Includes meetings with sector professionals to build grounding for careers in museums and the cultural sector.
Builds on History of Arts and Visual Cultures, focusing on modern and postmodern developments in the twentieth century. Considers new media such as film, photography, installation, performance and conceptual art; relationships between fine and decorative arts; and image production and reception in an increasingly technological world. Uses socialist, semiological, queer, feminist, postcolonial and decolonial perspectives.
Practical course using industry-standard design software. Discusses generating and critiquing creative ideas for persuasion. Analyses visual narrative and research, then covers type, colour, layout and composition. Training enables production of images to a brief. No prior design or software experience required.
Explores technical and contextual possibilities of the photographic studio. Builds experience with cameras, lighting, backdrops, and working with models and objects, alongside industry-standard imaging software. Surveys historical and contemporary studio practice in fine art, fashion and advertising.
Equips students with qualitative and quantitative research skills and interpretative frameworks. Covers research questions, designs, literature reviews, analysis, contextualisation and ethics. Addresses cultural assumptions and bias, and builds critical reflection for independent projects in academic and professional settings.
Applies service-learning to conceptions of citizenship and their limitations. Students work on live projects with charities, NGOs or non-profits, addressing real-world issues and reflecting on roles as legal and social citizens. Builds professional and personal skills with a JEDI-aligned approach.
Applies service learning to global challenges and leadership for positive change. Students lead diverse teams on live projects, developing professional skills with a JEDI-aligned approach to justice, equality, diversity and inclusion.
Examines theoretical, political and sociological conceptions of citizenship through service-learning projects and reflective practice. Builds professional, entrepreneurial and personal skills with an inclusive JEDI framework.
Applies service-learning to producing digital work with external organisations and communities. Identifies opportunities for innovation and employment using digital skills. Develops professional practice through live digital projects and critical reflection.
Plus two Level 5 electives from across the curriculum.
Charts twenty-first-century global arts and visual cultures. Encourages discussion and analysis of visual forms within geopolitical and socio-economic contexts. Explores intersections with politics of representation, indigenous rights, environmental activism and surveillance. Includes regular visits to cultural venues and art-related organisations.
Examines global cinema and how cultural, political and historical contexts have shaped film form and grammar over the last century. Surveys movements such as the French New Wave, Chinese Sixth Generation and Italian Neorealism. Compares representations of non-Western cultures from insider and Hollywood perspectives.
Group-based practice course developing visual, sonic, journalistic and graphic outputs while building collaborative skills. Uses London as a “second classroom” with visits to creative organisations. Engages discourse on curation, management, the international art market, policy and the social and regenerative potential of arts work.
Capstone dissertation of 6,000–8,000 words on a discipline-relevant topic. Supervised through stages of research and writing. Includes an oral presentation to conference standards and peer feedback.
Work placement in arts, visual cultures and related fields. Builds intellectual, professional and personal skills for diverse workplaces. Faculty-supervised with structured learning activities to reflect on development, benefits and future career goals.
Examines contemporary media issues across cultural, social, economic and political dimensions. Considers media’s role in public culture and democracy amid technological change, and challenges including sustainability, equality, inclusivity and diversity. Addresses celebrity politics, influencers, public–government–media relations, ethics, law and regulation, and the role of media in a sustainable and just world.
Focuses on developing and executing creative campaigns in advertising and PR. Applies advanced concepts to create impactful campaigns. Critically examines past campaigns and requires planning, pitching and discussion of student-devised integrated campaigns.
Examines causes and consequences of empires from comparative and international perspectives, including economic, political, social and cultural (postcolonial) angles. Investigates significance, makers, rise and fall, evaluation, definitions and resistance of empires. Utilises London museums and collections where possible.
Critical exploration of leadership for managing people and talent. Covers contemporary theories, diversity and inclusion, ethical leadership and social responsibility. Uses real-life cases on attracting, developing, motivating and retaining talent.
Overview of programme management principles, processes and techniques. Emphasises strategic alignment, stakeholder engagement, risk management and benefits realisation. Surveys methodologies and selection for diverse project scenarios.
Plus one elective of your choice, which may support a minor.
At Richmond, we do things differently. You won’t just sit in lectures, you’ll collaborate, debate, problem-solve and apply what you learn in real time.
This programme is taught through a mix of seminars, lectures, group work, and hands-on projects. Most classes are small and discussion-led, meaning you’ll have real conversations, not just note-taking sessions. This gives you space to think critically, ask questions, and get personal support from your professors.
Alongside your classroom experience, you’ll also take part in guided learning activities: from guest lectures and field trips to online discussion boards, workshops and research.
You’ll study 32 US credits (128 UK credits) per academic year, with around:
We assess you the way the real world works, not just through final exams, but through a continuous assessment model, where you’re evaluated throughout the semester.
Depending on the course, you might be assessed through:
This means you’ll build confidence as you go, get regular feedback, and develop a range of academic and professional skills, not just learn to cram for exams.
From day one, you’ll be assigned a personal Academic Advisor, a member of faculty who’ll guide your course choices, support your development, and help you stay on track. You’ll meet with them regularly and get advice that’s tailored to your goals, whether academic, personal, or professional.
You’ll also have access to:
Looking for information about our Level 3 Applied Liberal Arts year? You’ll find everything you need here.
The University accepts a wide range of international undergraduate degree award qualifications. Occasionally the University may invite candidates to attend an interview.
We understand that not every student is in the same situation, if you have any questions about your qualifications, please get in touch with us [email protected].
| Entry to year two of the four-year programme Minimum requirements
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Entry to year one of the programme Minimum requirements
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Missing up to 24 US transfer credits will enter between year one and two of the programme (students
normally take 3.5 years to complete the degree).
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If your first language is not English, we will require evidence of English language proficiency. Minimum requirements are:
We also accept a range of alternative qualifications to demonstrate your level of English Language proficiency. Validity: For admissions and CAS purposes, period of validity for all country-specific English language waivers is 2 years.
We believe your degree should be worth the investment, not just in where it gets you, but in how it supports you to get there. Below you'll find everything you need to know about tuition fees, what’s included, and the financial support available to help you make the most of your time at Richmond.
There’s no extra charge for internships, they’re built into your degree and designed to give you hands-on experience that counts.
We offer automatic tuition fee reductions for high-achieving students. You’ll be considered for a scholarship when you apply, no separate form required.
For more information on the terms and conditions visit our Tuition Fees & Funding webpage.
The University offers personal development seminars, leadership opportunities and access to work experience, volunteering and internships. There is also a dedicated, personalised service for assistance with CV writing, interview preparation tips and much more.
Throughout your studies, you will have the opportunity to build links with industry experts and Richmond alumni, connecting you to a vast and influential worldwide network.
We offer career support and advice through our Careers & Internships Office that will assist and guide you in your study choices to make sure you stand out from the crowd when you graduate. Whether you are interested in gaining work experience in London or internationally, we will be here to help you find the best possible opportunities.
Through internships you will gain business acumen, beneficial work experiences and transferable skills which will give you a competitive advantage in a fast-paced working environment.
Work while you study across 5 continents through our partners Connect123 and CRCC Asia with destinations in Spain, Argentina, South Africa, China, Japan, Vietnam and Australia.
Below is a list of where some of the graduates of this programme have gone on to work.
You can apply one of three ways, either apply directly through us, apply through UCAS and for our US students, via the Common Application ($50.00).
In order to submit your application you will need the following information
Visit our How to Apply webpage for more information regarding Entry Requirements, admissions processes and to start your application.
We encourage you to complete your application as early as possible, even if you are completing your undergraduate programme of study. In this case you will be offered a place that is conditional on successfully completing a specified qualification and English language qualification if applicable.
If you would like your application to be considered for a Richmond bursary, an early application is strongly recommended.
Studying abroad through Richmond American University London’s partner institutions offers students an enriching educational experience that extends beyond the classroom. This opportunity allows students to immerse themselves in diverse cultures, enhancing their global awareness and cross-cultural communication skills. Additionally, studying abroad can bolster a student’s resume, showcasing their adaptability and international perspective to potential employers. Academically, students can take unique courses providing a broader and more diverse academic experience. Overall, the study abroad programme fosters personal growth, independence, and a deeper understanding of the global community.
The tuition fees and credits are part of the Richmond degree, therefore no tuition is paid to the host institution. Students must ensure a minimum GPA of 3.0 (B average) to succeed.
Richmond has partnerships all over the world, to learn more, visit our Overseas Study Partners webpage.
“Interdisciplinary in scope, the BA Art History & Visual Culture programme takes students on an exciting journey of exploration across historical and contemporary contexts of art and design. Utilizing London’s world-leading museums and art galleries as your second classroom, this programme is perfect for those who want to work in the arts or the creative world or go on to postgraduate study.”
Dr Nicola Mann
Head of Department of Communications
“Richmond’s Art History and Visual Culture programme has fostered my passion for the field and prepared me well for a career in art history and museums. Against the backdrop of London’s museums and creative communities, the programme’s faculty, courses, and events provided me the edge of experience and knowledge needed to accomplish my goals.”
“I came to Richmond University as a transfer student from an American University in Switzerland and due to the double degree that Richmond uniquely offers the transition was easy.
I graduated in 2017 and when looking back at my Richmond University experience, as it is the UK’s pioneering Liberal Arts University, it was really great as you truly have the art world at your doorstep in London. In fact I think what I’ve enjoyed the most was the way they entwine the academic program with real life hands-on experiences that the city and surrounding of London offers, but also how it is located close to Europe.
Furthermore personally my research for my graduation thesis on the topic of ‘Curating’ ultimately also became the foundation of my start-up, that today is Dynamisk Independent Curating and Art Advisory.”
Sign up and find out about our programmes, generous scholarships and what life is like at Richmond.
All Undergraduate students have the option to Study Abroad for a semester or entire academic year. We offer students the opportunity to study abroad with our partners in:
USA | CHINA | AUSTRALIA | NEW ZEALAND | GREECE | BELGIUM | FRANCE | ARGENTINA | SOUTH KOREA | SPAIN
and many more places around the word.
RIASA is excited to announce that from September 2025, we will be expanding our UK college soccer offering by launching our first-ever London Roster. Aspiring student-athletes will have the choice of 30 undergraduate and postgraduate programmes – all US/UK dual accredited, alongside a challenging and rewarding soccer development programme.
Sport Ed Ex combines the provision of performance coaching and playing pathways in Rugby and Cricket for aspiring athletes (men and women) aged 18 and over with the opportunity to study at Richmond American University London, offering students the unique opportunity to study a wide variety of dual accredited (US/UK) undergraduate degree courses.
London is one of the world’s major creative hubs and this is why Matilde wanted to study here. Richmond also gave her the chance to explore different creative expressions with our Liberal Arts approach.
Flick through and download our Undergraduate Prospectus to find out more about the programme, integrated internships & unique career opportunities.
